98% of prospective small business buyers were looking to adopt marketing automation software for the first time, of which 37% came from the notoriously “slow to adopt” real estate industry.
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Day: July 31, 2015
114% investment increase in social marketing
As revealed in the company’s Digital Marketing Snapshop Q2 2015 report, quarterly global spend on Facebook advertising grew 114% year on year (YOY) during the quarter, with 63% of Facebook ad budgets directed towards mobile phones and tablets.
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Retargeting, explained in simple words
“Once a visitor leaves your site, your retargeting platform will display ads to that visitor based on the page they previously visited. Those ads will keep appearing as the visitor surfs the web. Your “lost” visitor can click back and …