Clinique enhances UX live in Covent Garden

Clinique launched a pop-up store similar to a laboratory in downtown London. Where people usually seek for entertainment, in Covent Garden, this big cosmetics brand invites public to lively experience the life of skin. Visitors are able to see how’s skin coping with the environment, with free radicals, with hydration and so on. For an enhanced experience I would add some mobile-controlled features, for example, maybe visitors could choose if there should appear any pimples? 😀

Read more: http://wallblog.co.uk/2014/10/29/clinique-brings-socially-activated-art-to-covent-garden/